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Hermès, SS 2024, Meadow
Fashion ShowParis · 2023 · Villa Eugénie

2 images

Hermès, SS 2024, Meadow — 2

HERMÈS

SS 2024, Meadow

Arriving at the Hermès SS 2024 show, guests were greeted by sun-soaked fields instead of a conventional runway — an idyllic refuge in the middle of frenetic Paris. The freshness of a meadow bathed in daylight: grass rustling underfoot, interacting with the materials and inspiring a desire to walk in verdant peace. Produced with Villa Eugénie.

Client
Hermès
Year
2023
Venue
Paris Fashion Week
City
Paris
Agency
Villa Eugénie
Typology
Fashion Show

// SCOPE OF WORK

01

Immersive meadow landscape build

02

Tiered planted terraces with grasses and wildflowers

03

Soft amber wash lighting and starlit ceiling

04

Sand-path runway construction