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Dior, Eyewear SS25, Thélios Convention
RetailMilano · 2025 · Thélios

DIOR

Eyewear SS25, Thélios Convention

Dior eyewear room at the Thélios Summer 2025 convention in Milan. A monumental backlit wall of fluttering butterflies wraps around the Dior logo, framing the new eyewear collection within a curved, immersive setting.

Client
Dior
Year
2025
Venue
Museo Nazionale Scienza e Tecnologia
City
Milano
Agency
Thélios
Typology
Retail

// SCOPE OF WORK

01

Backlit butterfly feature wall

02

Curved room build

03

Eyewear display tables

04

Mannequin styling